Wednesday 2 November 2016

Why would my business need a virtual number?

The beauty of a virtual number is it can be pointed to and thus answered on either an existing landline or mobile phone. This is important for dispersed teams or if you work on the road as it can be a real challenge to ensure the phone is always answered.

Using a virtual phone number means you can have your local number picked up by anyone anywhere.  You can even have all the phones in a hunt group ring at once so that the first person available answers the call. Serviced offices benefit massively from this type of system where multiple employees can access the calls.

And then there is the fact that you can guide your customer through a location journey. By purchasing specific area code numbers, you can show your customer where you can do work. This in turn can give the impression that your company is sizable, not to mention suggest that you are available to work in that area. 

For further information on destination numbers, speak with Emma today: 020 7458 4456

Tuesday 9 August 2016

Client of the Month #1: Meirion Shaw, The Homemover Specialist

"I get such a kick out of helping people", Meirion Shaw 

Meirion has been a client of mine since the early days of Brayford Numbers, so it is with great pleasure that I can announce that she is our first Client of the Month! 

I chose The Homemover Specialist because I have always admired its branding, mission and I just wanted to showcase Meirion's ability (a self-professed mum, surrogate daughter and best friend all in one). 

I think you will agree from the interview that she is unbelievably passionate about what she does, who she works with and would be an excellent addition to any house move or down-size.

020 7305 5944

We supply Meirion with her virtual London and Surrey telephone numbers, which point to her mobile so she can answer her business calls between house moves and relocations. 

For more information on how we can help you answer your business calls on the go please call Emma on 020 7458 4456

Thursday 28 July 2016

VIDEO: Why advertising with a mobile number is killing your cash flow

In this week's video, Emma explains why advertising with a mobile number is detrimental to your business' image and your cash flow

To book a short consultation with Emma call: +44 (0)207 458 4456

As always, we would love to hear your comments: 
  • do you advertise with just a mobile number? 
  • if so, did you think that was your only viable option?
  • did you even know you could have a landline number that points to your mobile? 

Thursday 10 March 2016

Why do we just use data in our personal lives?

In this week's video I look at why we use data in our personal lives to make informed decisions, but not when marketing our business.

As always I would love to hear your thoughts, so please leave your comments below. 

Wednesday 20 January 2016

GoDaddy – thinking global, but acting local

How GoDaddy has effectively used UK local numbers to keep clients happy, whilst maintaining an authentic voice for their brand.

An exceptional use of local telephone numbers was recently brought to my attention at an Engage for Change breakfast seminar given by Melanie Chevalier on global consistency vs. local relevancy.

At first appearance it would seem GoDaddy – an American company and the world’s largest domain name register – has a 24/7 UK support team in Birmingham, Glasgow and London.

Why would you think this? Simply because they have an 0121, 0141 and 0207 number on their contact us page.  

However, when you ring any of the above numbers a charming American accent awaits you as their support team is actually based in Phoenix, Arizona.

By providing not one UK number (an action that would have put them above most US-based companies in terms of customer service levels), but THREE numbers they actually get even “closer to home”. 

This is a fantastic example of how a huge global company has truly thought about its local relevancy by making it free for us Brits to call them (and a whole bunch of other countries for that matter!, whilst maintaining its US identity.   


Have you encountered any companies abroad that provide a similar or even better level of customer service? Or alternatively, have you ever felt a company overseas should have picked up the cost of your call? 

I would love to hear from you: